Overview
Unsure how to begin designing your digital product? SOM Tech created the Product Toolkit to help facilitate conversations among the product team and guide you throughout your journey.
The worksheets aren't meant to be done all at once or in a particular order. Instead, complete them as a team during your discovery and information gathering process to create the best product possible.
Use the worksheets below to:
Identify the needs and goals of your target users.
Create stories to discuss, visualize, and understand your users' experiences as they interact with your product.
WHAT WE KNOW & DON'T KNOW
Discuss what you know and don’t know about your product and its stakeholders, users, and impact.
Consider what you could build quickly that will provide value to your customers while allowing you to test and iterate.
Uncover market trends, identify market gaps, and position your product for success.
Provide a central framework for your ongoing work and its future impact.
Imagine what it will look and feel like to people when your product is successful.
Capture the product's short and long-term goals and how the team will accomplish them.
Set expectations with your stakeholders and team and determine your plan of attack for creating your product.